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Improving User Experience

Web Design | Content | UX

The UX Strategy

OKAY Industries is a leading medical manufacturing company with expertise in stamping and machining a wide range of metals, as well as engineering components and assemblies for automotive and specialty markets.

Stifel Marcin partnered with OKAY Industries in rebuilding their web site to improve the user experience.

The new responsive website resulted in higher search rankings and a better user experience.

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Stifel Marcin undertook a complete web site overhaul, including content development, UX planning, and search engine optimization all within a strategic marketing theme.

Improving Lead Generation

One-click fly-out navigation improved the site user-experience, providing insight into complete capabilities as well as easy research. Stifel Marcin developed prominent CTAs to generate leads while making the OKAY Industries web site a more effective tool for customer generation, retention and information communication.

“The Stifel Marcin team has truly become an extension of our team. They have helped create internal brand alignment and have consistently delivered strategic and thoughtful marketing solutions that drive leads, build brand awareness and loyalty.” – Marie

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