b2b brochure design
Conveying Key Benefits
And Brand Positions
With an impactful combination of marketing messages, infographics and testimonials, we helped Women in Manufacturing® create a powerful B2B brochure design.
Communicating Value to Targeted Corporate Audiences
Women in Manufacturing (WiM), is a national nonprofit association created to support, promote and inspire women who have chosen a career in the manufacturing industry. As a long-time member, as well as founding sponsor of the Women in Manufacturing Education Foundation, Stifel Marcin has proudly provided a variety of our integrated B2B marketing agency services to the organization.
WiM wanted to increase corporate awareness and membership. With a broad target audience that included companies across all manufacturing industries, the organization needed a tangible and transferable asset that could highlight key positions to a diverse corporate audience.
Leveraging our extensive knowledge of the manufacturing industry, as well as our expertise in B2B brochure design, the Stifel Marcin team developed an impactful and cost-effective piece. Creative messaging clearly positioned organization benefits throughout brochure copy, with charts and infographics that addressed unique DEI concerns and demonstrated the value of membership.
As a long-time supporter of WiM, and with our partner – Christine Marcin‘s – role on our state’s chapter board of directors, our work helped WiM achieve results, increase members, and provide value to the manufacturing community as a whole.
Powerful B2B Brochure Design & Content Creation
WiM® is an organization that supports women across a broad range of manufacturing sectors. Getting its message and mission in the hands of key decision makers was critical to success. But equally important was ensuring that a variety of readers – from HR to senior management to training supervisors – were compelled by the content to act to reach membership goals.
As part of our approach, we worked to develop strategic campaign and brochure positions that aligned with corporate audience concerns. Unique benefit messages were integrated, along with proof points and member testimonials, drawing purposeful connections to manufacturing companies of varying sizes and industries. Through the thoughtful development of content, graphics, and layout the B2B brochure design successfully resonated with a variety of readers and generated interest and inquiries.
Learn more about our creative marketing services.
Integrated B2B Marketing Expertise
As a full service marketing agency, we have provided a range of services to help Women in Manufacturing connect with audiences, increase awareness and generate interest. From this B2B brochure design project to ad creative, videos, sponsored social media and more, our partnership approach helped the organization achieve key goals.
Check out our integrated efforts creating a successful membership marketing campaign for WiM.
In everything we do, we know that our clients’ success is our success. Learn more about our difference, and discover a B2B marketing agency completely dedicated to your success.
Two Decades of B2B Marketing Results
For more than 20 years, Stifel Marcin has provided leading organizations with strategic marketing solutions that achieve goals and drive return. Whether you are looking for B2B brochure design services for your organization, have a set scope of work to fulfill, or are looking for new marketing agency partner, our experts are here to help.
Contact our team today or fill out the form and we will reach out to you. We’d love to learn about your goals and challenges and discuss how our expertise can help you achieve success.
Together, let’s power up your marketing results.
We’d love to hear your story and how we can help your business succeed.