Our calculator app design expertise helped this leading spring and metalforming manufacturer provide a unique mobile and desktop tool, improving user experience and reaching new target prospects.
One of the country’s largest and most advanced custom spring manufacturers, Newcomb Spring worked with Stifel Marcin to develop its unique spring calculator. This tool allows engineers and designers to input only a few data points to determine extensive spring design specifications, as well as test stress limits and more.
With an extensive back-end database developed to run the tool, our B2B app team learned the intricacies of spring design in order to plan the customer experience. An interface and user path was developed for both the mobile app and the desktop version, ensuring maximum customer usability and consistency. In addition to assisting in spring design, the Springulator® has integrated quoting and contact capabilities, allowing for fast RFQs and lead generation opportunities.
Stifel Marcin worked to develop the app, as well as the entire Springulator® brand, creating the name, the logo and associated iconography. All materials supported the Newcomb brand identity, providing a cohesive image for the company while demonstrating its leading technologies and customer service. It has become a go-to resource for engineers, demonstrating Newcomb Spring’s technology, leadership and value.
When planning the project, Stifel Marcin collaborated with the client to identify key content, design and architecture needs. A clear and user-friendly interface was created while maintaining brand standards and cohesiveness with other Newcomb Spring marketing assets.
In 2022, the Springulator app was updated to include new features including new device support, additional material choices, a new torsion spring leg length option, added crossover hook for extension spring, and more.
Learn more about our mobile app design and interactive development services.
With a collaborative approach, we have worked with Newcomb Spring to develop long-term marketing strategies as well as meet immediate needs. In addition to helping the company with this calculator app design, we have also delivered impactful marketing solutions that include:
We support clients on a wide range of efforts with a customized approach tailored to your needs. Whether you are looking for a new marketing partner, have a set scope of work, or need help with a calculator app design for your organization, our team is here to help.
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Since 2001 we have provided integrated marketing solutions for B2B organizations of all sizes. With our deep understanding of industrial audiences and expertise across different marketing tactics and strategies, we help clients achieve success. If you are looking for a new marketing agency, are looking to reach customers using new tactics, or are searching for calculator app design expertise for your organization – our team is at your service.
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“Very trustworthy and great to work with. The Stifel Marcin team is always ready to support us with strategic insights and high-quality work that helps us stand out, and get our message across.” – Shawn
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