Digital sales presentation
Interactive Assets that Virtually
Link You & Customers
To showcase key capabilities and benefits, we developed this digital sales presentation tool that allows customers, sales teams and managers to virtually meet and explore manufacturing solutions.
Presentation Planning & Brand-Focused Development
Newcomb Spring is one of North America’s largest and most experienced manufacturers of custom metal form components. With customers located around the world, and with multiple teams often involved in projects, the company needed a digital sales presentation tool to link people across locations and time zones.
As part of our integrated B2B marketing services for the company, Stifel Marcin worked to create a new asset that would provide easy access to an organized collection of information. The new piece was created to support self-guided exploration, as well as presentation by a sales team or project manager.
Developed for engineers, designers and project managers, the presentation provided detailed manufacturing information, downloadable reference documents and certifications, as well as important benefit positions. Each was easily accessible and presented with brand-focused messaging, effectively delivering a wide variety of information to a diverse target audience.
Emailable and downloadable, the digital sales tool is easily distributed to customers, and continually enforces the company’s position as a industry leader. The piece also is an award-winning B2B application, helping showcase the value of the Newcomb brand and its capabilities.
Digital Sales Presentation UX & Design
When planning the project, Stifel Marcin’s marketing teams collaborated to identify key content, messaging, design and architecture needs. A clear and user-friendly interface was created, and featured a high-tech look. Brand-focused messaging and visuals created cohesiveness with other Newcomb marketing assets, while fun visual effects and animations engaged customers and reflected the company’s high-tech capabilities.
On launch, customers were first presented with an interactive welcome screen that allowed users to interact with and manipulate Newcomb Spring parts. The function was also downloadable as a screensaver, and provided a unique and branded “leave behind” for the industrial audience. With an animated glossary, a company video tour, reference data, and multiple quoting options – the digital sales presentation tool allowed customers to find information easily as well as convert to leads in one click.
Learn more about our mobile app design and interactive development services.
Integrated B2B Marketing
With a collaborative approach, we have worked with Newcomb Spring to develop long-term marketing strategies as well as meet immediate needs. In addition to helping the company create this digital sales presentation tool, we have also delivered impactful marketing solutions that include:
- Creation and management of an omni-channel integrated marketing campaign.
- A branded industrial brochure with design, copywriting and production.
- B2B social media marketing strategy and management.
- Planned, filmed and produced technical video marketing assets.
- Search and display PPC campaigns for industrial targets.
We support clients on a wide range of efforts with a customized approach tailored to your needs. Whether you are looking for a new marketing partner, have a set scope of work, or need help with a new digital sales presentation tool for your organization, our team is here to help.
Learn about our difference, and a B2B marketing agency completed dedicated to your success.
Two Decades of B2B Marketing Expertise & Successful Results
Since 2001 we have provided integrated marketing solutions for B2B organizations of all sizes. With our deep understanding of industrial audiences and expertise across different marketing tactics and strategies, we help clients achieve success. If you are looking for a new marketing agency, are looking to reach customers using new tactics, or want to develop a digital sales presentation tool for your organization – our experts are at your service.
Contact our team today, or fill out the form and we will reach out to you. We’d love to learn about your goals and challenges, and discuss how our expertise can help you achieve success.
Together, let’s power up your marketing results.
We’d love to hear your story and how we can help your business succeed.