Marketing Strategy
B2B MARKETING STRATEGY SERVICES
Importance of B2B Market Research
A successful B2B marketing strategy requires engagement, integration and results. We can help power up your marketing and achieve results like:
80%
Average Increase in Leads
35%
Average Reduced Budget Spend
“Stifel Marcin has provided the highest levels of service, responsiveness and quality of work.” – James
Successful B2B marketing strategies use global trends, competitor analysis, website technical statistics, and numerous other data points to determine the best approach to yield optimal results.
Aligning with your company’s goals and timelines, we prioritize specific strategies for different platforms to achieve maximum ROI.
Let’s Talk.
We’d love to hear your story and how we can help your business succeed.
We Specialize In B2B Positioning
At Stifel Marcin, we specialize in developing B2B marketing strategies and integrated communications for industrial, manufacturing and technology companies. With a thoughtful discovery process that puts us inside your products and services, your markets, your history, and your vision for tomorrow, we can strategically and powerfully position your company.
Our Process
- Identify assets and positions that strengthen your brand in the B2B space.
- Evaluate the competitive marketing environment to pinpoint unique benefits that will allow you to stand out from the crowd.
- Plan effective budgets – investing marketing dollars where they will deliver ROI.
- Better understand and influence audiences who often thrive on data and details.
- Zero in on content that provides valuable, decision-driving information.
- Integrate B2B marketing strategies, media and tactics around a robust digital hub to improve lead capture.
- Turn complex subjects into creative concepts and messages that motivate discerning audiences to act.
Developing an Effective B2B Marketing Mix
Effective B2B marketing strategies artfully combine digital, content, direct and traditional marketing methods to their best return. We work to understand your business and your audiences thoroughly, then develop integrated B2B marketing strategies and communications to help deliver the qualified leads you desire. Whether working on a single campaign or a comprehensive marketing communications plan, formulating a practical strategy is where we start.
With two decades of proven results, contact us to learn how our team can help you power up your B2B marketing strategy.
