B2B MARKETING STRATEGY SERVICES

We Specialize In B2B Positioning

At Stifel Marcin, we specialize in developing B2B marketing strategies and integrated communications for industrial, manufacturing and technology companies. With a thoughtful discovery process that puts us inside your products and services, your markets, your history, and your vision for tomorrow, we can strategically and powerfully position your company.

Our Process

• Identify assets and positions that strengthen your brand in the B2B space.
• Evaluate the competitive marketing environment to pinpoint unique benefits that will allow you to stand out from the crowd.
• Plan effective budgets – investing marketing dollars where they will deliver ROI.
• Better understand and influence audiences who often thrive on data and details.
• Zero in on content that provides valuable, decision-driving information.
• Integrate B2B marketing strategies, media and tactics around a robust digital hub to improve lead capture.
• Turn complex subjects into creative concepts and messages that motivate discerning audiences to act.