CONTENT MARKETING

A leading B2B content Marketing Agency

B2B Content

That Connects & Converts

B2B content must do more than inform. It needs to drive action. Our team creates messaging that connects with technical audiences, communicates complex value propositions clearly, and accelerates conversions. We combine deep industry knowledge with strategic placement to ensure every piece of content works hard for your brand.

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Years Providing B2B Content Marketing Services

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An Audience-First Approach

Communication is at the heart of everything we do. For 20+ years, companies have partnered with our B2B content marketing agency to build strategies that educate, engage, and convert. We help you connect with decision-makers by turning complex subject matter into powerful narratives that drive measurable business outcomes.

Explore our services, including:

“The staff of Stifel Marcin is not only efficient, creative and thoughtful in their approaches, but they truly care about their clients.”

Elizabeth

Types of B2B Content Marketing Agency Services We Offer

Words have power, and our experts know how and where to communicate your brand’s key differentiators, exponentially increasing the effectiveness of marketing efforts.
Click below to learn more.

Email Marketing

Public Relations

Web Content Creation

Technical content marketing

B2B Content Marketing That Performs In Every Channel

Since 2001, Stifel Marcin has helped brands grow by creating targeted messaging and omnichannel strategies that support the entire buyer journey, from awareness to conversion.

We combine branding, strategy, and performance analytics to ensure your content drives results, no matter where it lives.

Experience our difference, and see how we can help you achieve your marketing goals.

Contact Us.

We’d love to hear your story and how we can help your business succeed.

B2B Content Marketing Capabilities That Power Results

Whether you are looking for an integrated marketing partner or simply need support on a specific project or initiative, we are here to help you power up your results. Explore some of our B2B content marketing services, as well as our full-service solutions:

Strategy-Led B2B Marketing That Maximizes ROI

Great content starts with strategy. We develop messaging and assets that align with your business objectives, audience needs, and SEO goals. Every campaign is designed to maximize ROI and deliver measurable impact.

From persona development to channel planning, our B2B content marketing agency ensures that every word, visual, and placement has a clear purpose.

Just a Few of the Brands We Work With

View Our B2B Content Marketing Agency Work

Our B2B content marketing agency has a proven track record of success, helping companies build their brands, generate leads and grow their business. Explore some of our work below or view our full portfolio.

Technical Content & PR

Social, Email and PR Content Development

Promoting the Brand with Engineered Expertise

FAQs: B2B Content Marketing Agency

What does a B2B content marketing agency do?

A B2B content marketing agency helps companies create and distribute content that attracts, engages, and converts their ideal audience. This includes strategy development, content creation (such as articles, landing pages, videos, and white papers), and multi-channel promotion. At Stifel Marcin, we tailor every effort to your sales cycle and decision-maker audience, ensuring your content supports brand awareness and lead generation.

Why is content marketing important for B2B companies?

B2B buyers conduct most of their research before contacting sales, and they rely on quality content to guide purchasing decisions. Strategic content marketing helps build trust, demonstrate expertise, and generate qualified leads. It turns your website and digital platforms into active sales tools.

What types of content are most effective in B2B marketing?

The most effective B2B content depends on your industry and audience, but proven formats include website and landing page copy, thought leadership articles, case studies, white papers, email campaigns, social media content, and video. We help identify the right mix to engage your specific buyer personas at every stage of the funnel.

How do you measure ROI from B2B content marketing?

We track performance using clear KPIs such as lead volume, website traffic, engagement metrics, and conversion rates. With dashboards and regular reporting, you’ll see how each content asset contributes to pipeline growth and business results. Our strategic approach ensures your marketing investment delivers measurable impact.

What industries does your agency work with?

As a B2B content marketing agency with more than 20 years of experience, we specialize in technical, industrial, and manufacturing sectors. Our team translates complex concepts into compelling messages that connect with decision-makers and drive action. We also partner with companies in aerospace, energy, marine, water, and other B2B markets.

Turn Your Content Into Real Results

For more than two decades, Stifel Marcin has helped clients grow their brands and their businesses. We present products and services in the framework of key brand messaging and benefit positions and elevate your story in a way that gets customers to act. From website text to press releases to Facebook and LinkedIn ads, our B2B content marketing agency services get results.

As a full-service agency, we bring our multi-disciplined expertise to every project, and every effort is guided by purposeful strategy. The Stifel Marcin team is ready to help you evaluate performance, improve engagement, and maximize your return.

Whether you need an integrated marketing agency, a set scope of work, or the support of our B2B content marketing services, we’re here to help. Connect with us, and together, let’s create powerful results.

CONTENT MARKETING

A leading B2B content Marketing Agency

B2B Content