MANUFACTURING

Manufacturing Marketing Agency for B2B Companies 

B2B Marketing Built to Perform

Data-Driven Results for Manufacturers Since 2001

Being a manufacturing marketing agency means we offer proven processes and deep expertise crafting strategies, developing content and deploying plans that maximize impact for companies that produce parts, engineer solutions and provide the services that make our world work better. Whether you’re a global brand with international channels or a regional supplier with focused resources – we bring the experience that drives success.
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Manufacturing Marketing That Powers Industry

Effective marketing for manufacturers requires deep industry and audience understanding. As an agency focused on B2B, we are proud to be a leading manufacturer marketing agency, working with industrial and manufacturing companies across the supply chain – from global Tier 1 suppliers to industry-specific contract manufacturers and industrial service providers.

Manufacturers partner with us because we already understand so much about the industry, including many of the trends, concerns and mindsets that affect marketing success. Our twenty-five years working with manufacturing leaders means we are able to apply our marketing expertise faster, with experience and knowledge that can help guide efforts and  increase impact. We are able to onboard faster, build momentum quicker, and provide a proactive approach that is focused on your needs from day one.

We work as an extension of your team, adapting to your internal structure and aligning marketing strategies with your goals. With a collaborative approach, we can develop fully-integrated marketing plans or support specific projects and goals.

With full-service capabilities, we are a B2B marketing agency for manufacturing companies that is ready to help you achieve your goals. Reach out and let’s chat about your unique needs.

“Stifel Marcin has looked at all aspects of how we are seen in our industry and offered suggestions in areas that needed improvement. We rely on their expertise in advertising to help us succeed.”

Manufacturing Marketing Services That Grow Brands

We help manufacturing brands attract qualified leads, clarify their message and turn expertise into measurable growth.

SEO & Website Optimization

Our manufacturing marketing agency experts drive the right customers to your website, optimize sites for conversions, and implement technical SEO and AEO best practices to improve rankings, visibility and leads.

Advertising & Lead Generation

Our data-driven advertising strategies, including PPC, display ads, and Meta and LinkedIn campaigns, help position your brand in front of key decision-makers, increasing engagement and conversion rates.

Content Marketing

We craft high-quality content such as case studies, brochures, blog articles, and product guides that communicate value to unique target audiences - educating customers and nurturing leads throughout the sales cycle.

Brand Positions & Messaging

Whether launching a new product or rebranding an established company, we strategically craft messaging and deploy plans that convey benefits, establish key positions and communicate value to each audience with impact.

Reporting & Analysis

We leverage data to measure campaign effectiveness, optimize strategies, and ensure every dollar delivers measurable ROI, with clear and transparent reporting.

Video Marketing

From product demonstrations to behind-the-scenes facility tours, we create compelling visual content that engages audiences and showcases your manufacturing capabilities in action.

Trade Show & Event Marketing

We maximize trade shows and industry event impact, engaging readers across booths, content, and pre- and post-show communications.

With our full-service capabilities, ourB2B marketing agency for manufacturing companies is ready to help you achieve your goals. Contact us today and let’s talk.

Our Approach to Manufacturing Marketing Starts with Your Goals

For more than 25 years Stifel Marcin has delivered B2B marketing strategies for manufacturing companies that generate leads and build brands. As a trusted manufacturer marketing agency, we combine industry expertise with a commitment to excellence, helping organizations around the world stay competitive and grow in an evolving marketplace.

We work as a true extension of your team – offering you the responsiveness and strategic insight you’d expect from an in-house department – while bringing the multi-disciplined expertise that comes from working with a full-service marketing agency. Our experience spans a range of manufacturing sectors, allowing us to develop tailored solutions that drive measurable success. 

Check out our portfolio to explore the impactful work we have done for manufacturing companies like yours.

Contact Us

We’d love to hear your story and discuss how we can create powerful results.

Just a Few of the Brands We Work With

Why Manufacturers Partner With Us

Manufacturers have innovative solutions that help improve the world. But without strong marketing to attract, engage, and convert customers – the best solutions can go unnoticed. Stifel Marcin understands the trends and challenges that shape manufacturing marketing – from complex buyer journeys to brand touchpoints that need to educate readers. Our team are experts in helping you reach key decision-makers through integrated manufacturing marketing services – leveraging a mix of digital, content and traditional channels – delivering the right messaging at the right time, and get customers to act.

You may be asking “how can a manufacturing marketing agency help my brand grow?” As your full-service marketing partner, we will help you:

  • Strengthen Your Brand Identity: Ensure a consistent presence that aligns key messaging across marketing channels.
  • Expand Your Reach: Get in front of the right customers with a strategic mix of digital, content, direct and traditional marketing.
  • Convert and Nurture Leads: Engage potential buyers with targeted content, email marketing, and automation tools.
  • Stay Ahead of Competitors: Use data-backed strategies to position your company as an industry leader.

Industry Involvement that Guides our Leadership

Established in 2001 with the goal of providing expert marketing support with the specialized industry focus B2B organizations need. Led by agency founder Andrew Stifel and Christine Marcin, partner and B2B marketing strategist, you’ll experience a one-stop solution for strategic marketing, content creation, deployment, and performance tracking.

Leading brands benefit from Andrew and Christine’s unique expertise in creative, digital and content marketing experiences for B2B companies. Along with our team of dedicated experts, they will collaborate with you to create the strategies and assets you need to build your organization’s brand and grow leads and sales.

Stifel Marcin is fully immersed in the world of business-to-business. Our team is involved in a variety of trade associations – including Women in Manufacturing®, the Precision Metalforming Association®, the Motion Power Manufacturers Alliance® and more. We bring our industry understanding to your projects, and take the time to learn about your business, and ensuring that every marketing initiative aligns with your goals.

B2B isn’t something that we can do – it’s all we do. Get to know our agency, the values that drive us, and then reach out to discuss how we can deliver measurable results for your manufacturing business.

25+ Years of Proven Results for Manufacturing Companies

With more than two decades of results, we’ve built a reputation as a leading B2B marketing agency by producing great work. We continually meet client goals, with transparent processes, on-going communication, and by maintaining an absolute commitment to quality and excellence.

Our expert team speaks the language of engineers, product managers, procurement and staff that is key to the purchase cycle. We develop smart strategies and creative campaigns with the specialized expertise of a B2B agency, and follow-through with a data-driven approach to performance evaluations that maximizes goals and achieves your unique KPIs.

During our 25+ years providing marketing services for manufacturers, we partnered with almost every type of organization including:

  • Global suppliers running international, multi-lingual campaigns across countries and sales teams
  • Specialized contract manufacturers – delivering highly-complex solutions for medical, aerospace, technology, oil and gas and more.
  •  Component manufacturers providing short-runs, large volumes and prototypes.
  • System manufacturers that engineer, assemble and build products – such as measurement devices, power transmission solutions, water industry tech and more.
  • Tier 1, 2 & 3 suppliers including aeronautical, automotive and electronics industries.

Explore our full-service marketing solutions or contact us to power up your results.

Manufacturing Marketing Made Better

As an agency founded by two “creatives,” from day one Stifel Marcin was designed to be different. Our commitment to clients is unmatched in the industry. We believe that your success is our success, and it’s why we still work with many of the same companies we opened our doors with more than two decades ago.

Our clients appreciate our integrated capabilities which allow our team to support virtually every aspect of a company’s advertising and marketing needs. We plan budgets, create campaigns, write and design assets, as well as manage omni-channel efforts. Through traditional and digital expertise, we provide strategic B2B marketing solution for manufacturing companies.

Whether you are looking for a company to support your complete marketing needs, or if you are looking for a partner to assist with a specific campaign or project, you’ve found a manufacturer marketing agency with a proven track record of success.

Contact us to schedule a call for a free consultation on your marketing. Our team of experts is ready to help you achieve your goals.

We are passionate about helping B2B organizations tell their stories. Being trusted with a company’s legacy and helping them grow, expand and achieve new goals is a responsibility we greatly value. We are here to serve.

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- Christine Marcin

Manufacturing Marketing Agency FAQs

Partnering with a marketing agency helps manufacturers increase the impact and return on marketing spend. An agency provides multi-disciplined expertise across digital, content, direct and traditional services – reporting on efforts and helping companies better understand and evaluate the impact of messaging strategies, the effectiveness of channel performance, and the value of its results. A specialized manufacturing marketing agency also understands industrial buyers’ journeys and develops plans that align with how their unique audiences – such as engineers, procurement teams, project leads and decision-makers – evaluate solutions, resulting in stronger engagement and consistent growth.

Working with a full-service marketing agency also helps manufacturers build holistic, long-term strategies rather than reactively address needs, often when its too late or in response to a problem. By working with a marketing agency that specializes in manufacturing, clients get both the strategic expertise and tactical support to achieve goals, even as market conditions and business needs evolve.

A manufacturing marketing firm helps generate leads by attracting qualified traffic and guiding prospects through every stage of the sales cycle. By combining digital marketing, content strategy, UX planning, and channel optimization, agencies create integrated campaigns that turn awareness into engagement and engagement into action.

Experienced manufacturing marketers understand how to align platforms and messaging to support long buying cycles, ensuring lead generation efforts focus on quality, relevance, and conversion readiness.

As a B2B marketing agency that specializes in manufacturing, we track key performance indicators (KPIs) for campaigns – such as visibility, reach, and clicks – as well metrics that show the return on the marketing investment – such as lead quality, conversion rates, and engagement. Most often, marketing results for manufacturing companies need to be evaluated differently than B2C campaigns, charting impact across long sales cycles, multi-touch campaign touchpoints, segmented audience performance and well as quickly changing supply chain requirements and sourcing methods. All insights should be regularly reviewed in collaboration with clients to refine strategies, understand impact and improve results over time.

For more than 25 years Stifel Marcin has provided marketing services for manufacturers that exceed expectations and achieve goals. Learn how we are different.

Yes. We support internal manufacturing marketing teams by extending strategy, execution, and analytical capabilities as needed. Whether you have a full in-house department or a single marketing lead, we integrate seamlessly to provide added expertise, bandwidth, and industry insight while staying aligned with your existing processes and goals.

Manufacturers should evaluate marketing agencies checking for deep B2B experience, specialized processes created specifically to address the complex technical topics relevant to manufacturers (such as learning/discovery, research, and planning), transparent reporting, as well as a proven track record of marketing results for industrial brands. The right partner should show they understand industry trends, audiences, motivators, as well as provide a integrated marketing services for manufacturers that includes strategic guidance, asset creation, campaign set-up and optimization.

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