SEO

SEO Improving Rankings & Leads

PORTFOLIO SEO For medical device company Website Optimizations to Improve Rankings & Leads While retaining strong brand positioning and customer-focused content, we provided SEO for this medical device company website to promote manufacturing, engineering and DFM expertise. Strategic Conversion & Search Engine Optimization Leveraging our SEO for medical device company expertise, a medical component manufacturer tapped Stifel Marcin to support their website branding and growth. As part of our integrated B2B marketing agency services, we provided new website development as well as paid and organic search engine marketing to drive qualified traffic, and convert visitors to leads. In the time since launch, the medical device company’s website has tracked continual improvement. With a data-driven approach, Stifel Marcin monitors site traffic and KPIs, as well as performs comprehensive analysis of global search query trends, refining our SEO strategies with an always-improving approach. Based on our findings, our digital, content and web development teams regular collaborate with the client. Together we identify, plan and create new site pages, design improvements, content changes and updated SEO for medical device company strategies based on current business goals. Contact Us Trackable Success in SEO for Medical Device Company Strategies With full service capabilities, our clients are able to utilize our integrated services to maximize their search engine marketing success. Our agency’s collaborative approach and B2B expertise means that clients can benefits from a mix of our capabilities as part of our standard SEO services. Some optimization related efforts include: Analytics, data analysis and strategic planning Content creation including copywriting for search engines Design of assets, new pages and graphics Website development including site expansion and coding updates Conversion optimization improvements to increase goals achieved Local SEO management On-page & off-page linking strategies With PPC and organic expertise in SEO for medical device companies and B2B organizations, we are ready to help grow your website’s value. Learn more about our B2B SEO services. our difference Full Service B2B Marketing As an integrated marketing agency, we have provided a range of branding, content and digital marketing efforts for this medical device company and many others. In addition to our SEO services, explore more samples of our work and capabilities: Video for Brand Positioning Industrial Brochure Design B2B Mobile App Development Logo Design & Strategy In everything we do, we know that our clients’ success is our success. Learn more about our difference, and discover a B2B marketing agency completely dedicated to your success. Two Decades of B2B Marketing Results For more than 20 years, Stifel Marcin has provided leading organizations with B2B marketing solutions that achieve goals and drive return. Whether you need help with SEO for your medical device company or are looking for new ideas to build your online strategies, our experts are here to help. Contact our team today or fill out the form and we will reach out to you. We’d love to learn about your goals and challenges and discuss how our expertise can help you achieve success. Together, let’s power up your marketing results. “The staff of Stifel Marcin is not only efficient, creative and thoughtful in their approaches, but they truly care about their clients.” elizabeth Contact Us.​ We’d love to hear your story and how we can help your business succeed. Please enable JavaScript in your browser to complete this form.Please enable JavaScript in your browser to complete this form.Name *Email *PhoneMessage * Submit

Strategic SEO & UX to Improve the User Experience

PORTFOLIO web marketing for the marine industry Integrated Content, Design and Digital Marketing to Improve UX and Search Engine Results Stifel Marcin’s expertise in web marketing for the marine industry and collaborative approach helped this leading commercial diving company maximize its search engine marketing success while improving the user experience. Amplifying Brand Services and Industry Support Underwater Construction Corporation (UCC) is a leading provider of underwater services to commercial and government facilities, serving a variety of industries from power generation to water utilities. Their renowned expertise in underwater diving, inspection, maintenance and technical support services is utilized by customers worldwide. UCC has partnered with Stifel Marcin for several online marketing initiatives, helping build their brand’s position and digital performance. Leveraging our expertise in website development, social platforms, and digital marketing for the marine industry, we created purposeful new content and strategic on-site design updates. Combined, efforts work to improve search engine visibility, brand perception as well as the user experience. After conducting a thorough analysis of the competitive marketplace, we implemented an integrated, multi-prong marketing approach. Through collaboration with the great team at UCC, a series of efforts were developed helping to improve website visitor understanding, providing a more robust presentation of UCC’s capabilities with concise copy and updated imagery. Clear calls-to-action helped guide users through logical funnels, streamlining the user experience, improving lead generation opportunities and improving the website’s technical health. contact us Expertise in Web Marketing for the Marine Industry At Stifel Marcin, we hold a deep respect and thorough comprehension of the distinct dynamics in the maritime industry, and for those working in underwater operations. Starting with our unique client intake processes, we learn about your organization and your goals, becoming a collaborative partner to develop plans that maximize ROI. Our extensive B2B expertise allows us to use our focused understanding of target audiences, industry-specific challenges, and market trends to drive successful results. As an extension of UCC’s team, our web development and digital efforts successfully presented engaging information while promoting the company’s extensive capabilities. And we’re ready to put our experience to work for you. Learn more about our web development for the marine industry expertise or view our full suite of B2B marketing agency services and how we can help you achieve your goals. Our Difference Integrated B2B Marketing Capabilities As part of our full-service capabilities, we provide expert B2B web development and search engine marketing to a variety of organizations and industries. View our full portfolio of work, or some other examples of our SEO and web marketing efforts, including: Industrial website creation to improve search engine positions and UX for a CNC machining company Website development to improve user experience for a leading medical & life sciences organization B2B website development with SEO for more qualified leads for differential pressure & flow company Website optimizations to improve rankings and leads for medical device company In everything we do, we support clients with a customized approach tailored to your needs. Our collaborative processes allow us to maximize return based on your goals and create results with the greatest impact. Two Decades of B2B Marketing Successes Since 2001, Stifel Marcin has been delivering effective B2B marketing solutions to leading companies, working to achieve their objectives and generating substantial returns. Whether you require our specialized skills in web development for the marine industry, a custom set of services for search engine marketing, or are seeking a trusted agency partner, our team of experts is ready to help you succeed. Contact us today or complete our form and we will be in touch shortly. We look forward to gaining insights about your business goals and opportunities and examining how our extensive expertise can help power up your marketing results. “The Stifel Marcin team has truly become an extension of our team. They have helped create internal brand alignment and have consistently delivered strategic and thoughtful marketing solutions that drive leads, build brand awareness and loyalty.” marie Contact Us.​ We’d love to hear your story and how we can help your business succeed. Please enable JavaScript in your browser to complete this form.Please enable JavaScript in your browser to complete this form.Name *Email *PhoneMessage * Submit

SEO Lead Generation

PORTFOLIO seo lead generation services Effective LeadGen Through Content & SEO With a strategic approach to content creation and keyword selection, we provided expert website development and effective SEO lead generation services to introduce this unique product to the market. Generating Leads & Maximizing Website Visibility Stifel Marcin worked with Centritec Seals, a patented centrifugal seal unique in the market, to help create awareness and generate interest in the new sealing solution. With combined efforts of our website development, content and digital teams, our effective SEO lead generation services worked to meet target KPIs for the new site. As part of the integrated B2B brand marketing services we provided to Centritec, the Stifel Marcin team developed a site compliant with search engine best practices and with content created specifically to gain key ranking positions. Offering a purposeful combination of engineer information, downloadable materials and comparative stats, the site helped move contacts through the sales funnel, creating qualified opportunities for the Centritec team. Our SEO lead generation services helped Centritec more than double the amount of leads generated, creating visibility in key markets while rapidly increasing traffic to the new site from first index and on. Contact Us Expert SEO Lead Generation Services for B2B Markets As the centrifugal technology offered by Centritec Seals is unique, it was imperative to educate customers about this new product line, as well as drive new traffic to the site for technical audiences looking to solve engineering challenges. Stifel Marcin’s content team worked directly with engineers and management at Centritec, helping to distill highly-technical information into materials that were understandable by a range of audiences, as well as clearly describing the centrifugal sealing solutions applications and operations. Through their collaborative approach, the site was able to achieve key goals identified by our SEO lead generation services team. Learn more about our B2B SEO Solutions. Our Difference Full Service B2B Marketing Solutions Starting with a strategic plan that helped to optimize costs and opportunities, Stifel Marcin worked to maximize resources – both financial and client time requirements. A series of marketing assets was developed to help Centritec Seals educate customers, convey technical data, and support our SEO lead generation services. View some of our additional work for the company: Brand identity creation including logo design Product catalog copywriting, design and production Industrial web design, content and support material creation. Content marketing including technical copywriting and PR. As with everything we do, efforts created for Centritec Seals were based on a purposeful strategy and designed for the greatest return. We know that our clients’ success is our success. Learn more about our difference, and discover a B2B marketing agency completely dedicated to your success. Two Decades of B2B Marketing Success Stories For more than 20 years, Stifel Marcin has provided leading organizations with B2B marketing solutions that drive results. Whether working as a full agency partner, on a specific project, our providing our SEO lead generation services, our experts are here to help. Contact our team today or fill out the form and we will reach out to you. We’d love to learn about your goals and challenges and discuss how our expertise can help you achieve success. Together, let’s power up your marketing results. “Working with Stifel Marcin was like a breath of fresh air. They take the mission of their client to heart, and are relentless in their pursuit of a quality product that delivers.” Laura Contact Us.​ We’d love to hear your story and how we can help your business succeed. Please enable JavaScript in your browser to complete this form.Please enable JavaScript in your browser to complete this form.Name *Email *PhoneMessage * Submit

Improving SEO for Qualified Leads

PORTFOLIO seo for qualified leads B2B Website Development with SEO Improving Qualified Leads Smart UX design and product organization helped this differential pressure and flow company optimize their lead pipeline. Driving Web Site Traffic & Sales A manufacturer of differential pressure and flow monitoring gauges, switches and transmitters, Orange Research products are recognized for rugged performance. The company’s diverse product line is used across a wide variety of applications. When it was time to update the website, the Orange Research team looked to Stifel Marcin for support. As a long-time partner, Stifel Marcin collaborated with Orange Research marketing, customer support and management teams to plan the new website’s development. Together, we worked to maintain the already-successful search engine optimization plan, while creating a site with a new streamlined user experience, improved sales funnels, and new lead generation functionality. With a new product number generator, customers were able to quickly match their part configurations to standard and custom gauge models, allowing for easy review and response from the Orange team. Additionally, with the new build, previously-separated product lines were merged into one, easy-to-use interface, ensuring cross-sales and clearer presentation. Since launch, the site has tracked increases in both traffic and form submissions, successfully generating SEO qualified leads that now can be quickly sorted and responded to based on automatic website functions. Contact Us New Functions with SEO for Qualified Lead Generation The new site’s development allowed for a variety of features and functions that were created to improve the user experience. At every step, an integrated team of design, development, SEO and account support experts worked cohesively to ensure the build combined the vast amount of product data into a new database – creating a site that would support the needs of today and the plans for tomorrow. Efforts included: New design with updated sales funnels and conversion optimizations. Content reorganization, combining different product lines into one main site navigation, with the goal of “one click” navigation and fast access to a wide range of data. Detailed keyword analysis and mapping to the new site structure. Downloadable product sheets, including drawings, installation information and specifications. Product model number generator, allowing customers to configure their parts and submit forms in a way aligned with internal operations. Learn more about our B2B website development and search engine optimization services. Our Difference Integrated B2B Marketing Solutions As part of our partnership, Stifel Marcin has helped Orange Research power up its growth through a variety of efforts. With ongoing collaboration and strategic support based on company plans and goals, we have provided a range of B2B marketing services that have helped the company grow. Explore some of our work for Orange Research: Pay-per-click search engine marketing Marketing campaigns and ad design for print and digital placements Facility tour video creation, including scripting, filming and editing. We support clients on a wide range of efforts with a customized approach tailored to your needs. Whether you are looking for a new marketing agency, have a set scope of work, or are looking for improved SEO for qualified leads, our team is here to help. Learn about our difference, and an agency completed dedicated to your success. Two Decades of B2B Marketing Expertise & Qualified Lead Generation Success For more than 20 years, Stifel Marcin has provided leading organizations with B2B marketing solutions that drive results. With full-service marketing capabilities, our team combines content creation, technical analysis and proven strategies to improve your SEO for qualified leads, growing your brand and sales. Contact our team today or fill out the form and we will reach out to you. We’d love to learn about your goals and challenges and discuss how our expertise can help you achieve success. Together, lets power up your marketing results. “Very trustworthy and great to work with. The Stifel Marcin team is always ready to support us with strategic insights and high-quality work that helps us stand out, and get our message across.” shawn Contact Us.​ We’d love to hear your story and how we can help your business succeed. Please enable JavaScript in your browser to complete this form.Please enable JavaScript in your browser to complete this form.Name *Email *PhoneMessage * Submit

SEM Improving Qualified Leads

PORTFOLIO PPC industrial agency work Targeted Leadgen with Paid Marketing Campaigns Our PPC industrial agency services drove clicks, leads and sales, and were part of an integrated marketing plan that maximized success. Driving Site Traffic & Sales Leads Orange Research manufactures differential pressure and flow monitoring gauges, switches, and transmitters which are recognized for rugged performance. In conjunction with a new website development, Stifel Marcin supported the company with integrated organic and paid search marketing efforts, helping attain top search results positions and increase clicks and leads. Working with the client, our PPC industrial agency team reviewed budgets, opportunities, and the competitive space, developing a search marketing strategy to fit Orange Research’s needs and goals. With paid placements across search and display, and a highly optimized bid schedule that maximizes budgets and conversions, the PPC campaign generates ongoing success and undergoes constant review. In addition, on-going organic search engine optimization analysis, changes and on-page updates work to improve conversion funnels. Combined, our efforts have more than doubled the leads generated and significantly improved website traffic volume and quality. Contact Us The Expertise of an PPC Industrial Agency As part of a completely new website design, with new content development and organization, Stifel Marcin conducted a detailed keyword analysis, creating a prioritized focus on relevant keywords and phrases. The site was then developed around these phrases, as well as clear user navigation paths, allowing users to access site content quickly. After the new site was launched, an integrated pay-per-click marketing campaign was deployed. The campaign is targeted to high-quality traffic sources and uses a wide variety of negative keywords to eliminate low-quality traffic sources and search traffic that is not specifically targeted to Orange Research customer profiles. The site’s marketing is regularly updated and expanded for search engine optimization and PPC goals, as well as to maximize search engine marketing opportunities. Learn more about our B2B PPC services. our difference Integrated B2B Marketing Capabilities With long-term marketing support and ongoing client collaboration, we are proud to have supported the Orange Research brand for years. Through changes in the marketplace and the business environment, our approach has always worked to generate results and a return of the company. View some of our other work for this client: Organic search engine marketing Marketing campaigns and ad design for print and digital placements Facility tour video creation, including scripting, filming and editing We support clients on a wide range of efforts with a customized approach tailored to your needs. Whether you are looking for a new PPC industrial agency, have a set scope of work, or are looking for support on a specific project, our team is here to help. 20+ Years of B2B Marketing Expertise & Success Stories Since 2001 Stifel Marcin has provided companies with B2B marketing solutions that drive results and achieve success. Whether you are looking for a new PPC industrial agency, are looking for new ideas to build your online strategies, or need a full-service marketing partner – our experts are here to help. Contact our team today or fill out the form and we will reach out to you. We’d love to learn about your goals and challenges and discuss how our expertise can help you achieve success. Together, lets power up your marketing results. “In a word, our experience has been a ‘pleasure’. Their responsiveness has far exceeded our expectations – learning about our company, strategizing key messages and getting priority materials to our sales team within weeks.” James Contact Us.​ We’d love to hear your story and how we can help your business succeed. Please enable JavaScript in your browser to complete this form.Please enable JavaScript in your browser to complete this form.Name *Email *PhoneMessage * Submit

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