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PORTFOLIO RECRUITMENT website DESIGN Careers MICROSITE to Recruit Potential Employees This engaging recruitment website design connects aspiring and experienced commercial divers with their next career opportunities at a worldwide leader in underwater construction. Elevating Talent Acquisition With seven locations throughout the United States and subsidiaries/associations worldwide, Underwater Construction Corporation (UCC) is a leading commercial diving and underwater construction company with a network of expert commercial divers. Our agency content and design experts collaborated to create a responsive recruitment website design, developing a resource that promoted their brand value, highlighted key employee benefits, and clearly communicated why applicants from around the globe should consider a professional career at UCC. By seamlessly integrating the recruitment website design into the company’s main site, we ensured that vital information was readily accessible to visitors, maximizing SEO benefits and enhancing user experience for potential applicants. The microsite also showcased to customers they many ways UCC values and supports its team. By leveraging our expertise in recruitment website design and our integrated marketing agency services, we helped UCC to bolster its online presence and effectively attract new talent. Contact Us Improved Efficiency & Engagement with Recruitment Website Design Developed with support from key stakeholders from the UCC team, Stifel Marcin worked to ensure brand compliance and cohesiveness throughout the digital resource. With clear content organization, we incorporated a menu that allowed the recruitment website design to function like a microsite within the main company website, maximizing the site’s visibility and accessibility. Content for the recruitment website was written to promote key company values, incorporating employee photos and testimonials to personalize the experience for candidates from a wide range of diving job functions and demographics. Learn more about our B2B website design services. Our Difference Full Service Marketing As an integrated marketing agency, we are proud to provide a range of branding, content and digital marketing efforts for UCC. From strategic marketing planning to its recruitment website design, our partnership approach continually drives successful outcomes. We support clients on a wide range of efforts with a customized approach tailored to your needs. Whether you are looking for a new marketing agency, have a set scope of work, or need a recruitment website design, our team is here to help. Learn more about our difference, and discover a B2B marketing agency completely dedicated to your success. View some more of our recruitment marketing work: Multi-channel marketing for a leading spring & metalforming manufacturer Social & video marketing for a national manufacturing trade association Digital campaigns to drive registrations for an e-learning platform for a leader in industrial adhesive solutions Two Decades of B2B Marketing Expertise For more than 20 years, Stifel Marcin has provided leading organizations with B2B marketing solutions that drive results. If you need help with recruitment website design or are looking for new ideas to build your online strategies, our experts are at your service. Contact our team today or fill out the form and we will reach out to you. We’d love to learn about your goals and challenges and discuss how our expertise can help you achieve success. Together, let’s power up your marketing results. “The staff of Stifel Marcin is not only efficient, creative and thoughtful in their approaches, but they truly care about their clients.” Elizabeth Contact Us.​ We’d love to hear your story and how we can help your business succeed. Please enable JavaScript in your browser to complete this form.Please enable JavaScript in your browser to complete this form.Name *Email *PhoneMessage * Submit

Website Development & Strategic Content Creation

PORTFOLIO Industrial web development  Website Creation to Improve Brand Presentation User Experience and Search Engine Positions With our expertise in B2B industrial web development and content creation, we helped this North Carolina-based CNC machining company create a modern website, improving the customer experience while increasing visibility of its services and benefits. Promoting Services and Capabilities A leading CNC machining company serving a variety of industries, including transportation, machined parts and aerospace, leveraged Stifel Marcin’s industrial web development and SEO expertise for a fresh website redesign with a goal of improving the user experience and increasing its brand awareness. Beginning with competitor review, thorough keyword analysis and prioritization of target phrases, our content team created multiple new site pages to engage prospects and provide movement throughout a purposeful sales funnel. The new design prominently features bold branding colors, a combination of custom and stock imagery, and a clear organization of information to create a positive user experience. At every opportunity, the website highlights key benefits, providing comprehensive information about the CNC machining company’s services, expertise and quality, while strategically placing CTAs and contact forms to generate lead opportunities. Contact Us Industrial Web Development Expertise at Your Service Our experienced team excels at conveying technical details, complex ideas and highly specific content for B2B organizations. We combine design, content and technical development, creating impactful visuals and effective conversion funnels that deliver engaging website experiences. Collaborating with our client’s team, this industrial web development project effectively conveyed a wide variety of information about the company’s standard and custom services, capabilities, and production details from materials to finishing options and equipment lists. Our flexible processes and extensive web development and design experience has helped fuel the growth of many brands. From developing a new website to refreshing an existing website with new designs to optimizing content for search engine rankings, our digital marketing team stands ready to help take your website to the next level. Learn more about our industrial web development expertise or view our full suite of B2B marketing agency services and how we can help you achieve your goals. Our Difference Full-Service B2B Marketing Capabilities As part of our integrated capabilities, we provide expert B2B web development to a variety of organizations and industries. View our full portfolio of work, or some other examples of our industrial web development and SEO services including: Industrial web design and integrated marketing efforts for top sealing solution manufacturer Website development to improve user experience for a leading medical & life sciences organization B2B website development with SEO for more qualified leads for differential pressure & flow company Website optimizations to improve rankings and leads for medical device company In everything we do, we support clients with a customized approach tailored to your needs. Our collaborative processes allow us to maximize return based on your goals and create results with the greatest impact. Learn about our difference and find an agency completely dedicated to your success. Proven Results Since 2001 For more than two decades, Stifel Marcin has been delivering effective B2B marketing solutions to leading companies, working to achieve their objectives and generating substantial returns. Whether you require our specialized skills in industrial web development, a tailored set of services for CNC machine shop marketing, or are seeking a trusted agency partner, our team of experts is ready to assist you. Reach out to us today or simply complete the form and we will be in touch shortly. We look forward to learning about your business goals and challenges and exploring how our extensive expertise can drive your success. Together, let’s power up your marketing results. “We have been able to show perspective customers a glimpse of what we do without them ever having to leave their facility.” James Contact Us.​ We’d love to hear your story and how we can help your business succeed. Please enable JavaScript in your browser to complete this form.Please enable JavaScript in your browser to complete this form.Name *Email *PhoneMessage * Submit

Website Creation with SEO

PORTFOLIO Website Development for manufacturers Industrial Website Development with SEO For Branding Building and Lead Generation When this leading sealing and flow control technology supplier needed to update its online presence, SFC KOENIG® turned to our team’s integrated website development for manufacturers expertise to achieve successful results. Designed for a B2B Audience SFC KOENIG®, the world’s leading sealing and flow control manufacturer, needed a site rebuild to deliver complex information quickly and clearly. With an audience that ranged from new procurement professionals to experienced product engineers, we worked to present key product benefits that could turn first time visitors into customers, while efficiently serving a loyal client base in search of highly-specific content. The Stifel Marcin team redesigned the user interface, with a linking structure that provided access to a wide variety of information in page layouts. Part model sorting, a product selector, and purposeful content organization provided the resources and reference materials engineers and design teams needed, while also helping new prospects find solutions easily. In addition, new application information, expanded technical specs, and automatically-generated product sheets improved the user experience, supporting sales and allowing users to efficiently identify and share model information. The end result of this website development for a manufacturer was a new site with faster information drill-downs, double-digit increases in site visits and a 200% increase in leads generated. Contact Us Website Development for Manufacturer Features With technically-rich content that featured comparisons, diagrams, CADs, explanations and overviews, SFC KOENIG’s website needed clear content organization for an optimal user experience. Stifel Marcin’s B2B experts applied our extensive experience in website development for manufacturers to the effort. By integrating design, development and optimization teams we maximized efficiencies, creating a new site with features that included: Multi-language functionality and optimizations across English, German and Chinese views 3D CAD drawing function supported by a third-party platform, allowing for interactive views and CAD downloads in different formats A product filtering selector that allows users to identify the right model based on size, materials, pressures and other criteria Downloadable technical content, including performance, installation and technical sheets Search engine optimization with content, code and technical efforts Conversion optimizations, with content and layouts that move people smoothly and efficiently through the sales funnel Learn more about our B2B website development services. Our Difference Integrated Marketing Capabilities During our long partnership, Stifel Marcin has supported SFC KOENIG’s marketing efforts across a variety of channels and campaigns. From yearly planning to ongoing initiatives to special projects, our team puts our full service marketing capabilities and B2B expertise to work every day for this leading B2B organization. Explore our work for SFC KOENIG, including: Product catalog creation including print and electronic formats Ongoing email newsletter marketing with content writing, design and distribution Manufacturing app development and web-based calculator tool creation Content marketing including technical article development and PR Integrated marketing efforts for branding and leadgen Whether providing strategic website development for manufacturers or creating technical content marketing assets, as an integrated agency we are able to support clients as a full-service marketing partner. Explore our B2B marketing services. Two Decades of B2B Marketing Expertise & Industrial Website Development Success For more than 20 years, Stifel Marcin has provided leading industrial companies with B2B marketing solutions that drive results. Whether you need website development for your manufacturing organization, help with a set scope of work, or are looking for new ideas to build your online strategies, our experts are here to help. Contact our team today or fill out the form and we will reach out to you. We’d love to learn about your goals and challenges and discuss how our expertise can help you achieve success. Together, lets power up your marketing results. “The Stifel Marcin team has truly become an extension of our team. They have helped create internal brand alignment and have consistently delivered strategic and thoughtful marketing solutions that drive leads, build brand awareness and loyalty.” marie Contact Us.​ We’d love to hear your story and how we can help your business succeed. Please enable JavaScript in your browser to complete this form.Please enable JavaScript in your browser to complete this form.Name *Email *PhoneMessage * Submit

Web Design with a Clean, Modern Look

PORTFOLIO b2b website design company  Improving Rankings, Sales and The Customer Experience A manufacturer & supplier of standard & custom power solutions was looking for a B2B website design company. Working with our full-service marketing expertise, we developed a solution that created impact & long-term success. A Strategic Development Process A leading supplier of power supplies, Transformer Technology, Inc., needed to refresh its online brand with new content that helped position key capabilities. In its search for a B2B website design company, TTI selected Stifel Marcin to not only support the site build, but to provide complete website content creation, SEO and planning services. As part of our integrated B2B marketing agency services, the Stifel Marcin team worked to maximize opportunities within the relatively small site build. With prominent presentation of key benefits, and by conveying a wide variety of information on both standard and custom product lines, the company was able to increase customer awareness as well as generate interest from new audiences. All pages incorporated multiple calls-to-action and featured a large, bold phone number and a “request a quote” button in the header to maximize lead generation. Additionally, throughout the site value-added services – including design, consulting and raw material supply – were highlighted to generate interest in these key offerings. As part of the build, our team provided complete search engine optimization services. With keyword analysis, target phrases prioritization, competitor review and more, the site was developed to maximize search engine result positions at every opportunity. Contact Us A Holistic Marketing Plan & B2B Website Design Company Expertise As part of the planning process, we partnered with the Transformer Technology team to identify marketing and business goals. With a purposeful content creation and build strategy, we worked to integrate key capabilities and marketing funnels, helping increase customer awareness. With a clean look and technical-feeling, brand compliant blue and green colors, the new site modernized the TTI digital presentation. With integrated SEO as well as prominent call-to-action links, the client reported immediate improvement in customer interest, with online lead generation increases that correlated to sales. Learn more about our B2B website development services. our difference Integrated Marketing Expertise With full-service marketing solutions and a specialized focus on B2B industries, our team helps brands increase visibility, improve sales and meet their KPIs. From content to digital to strategy and branding, our partnership approach achieves results. Explore more of our B2B website design company and search engine marketing work: B2B website design for a medical manufacturer Website development and SEO for qualified leads Website development for manufacturer lead gen and branding In everything we do, we know that our clients’ success is our success. Learn more about our difference, and discover a B2B marketing agency completely dedicated to your success. Two Decades of B2B Marketing Results For more than 20 years, Stifel Marcin has provided leading organizations with full-service marketing solutions that achieve goals and drive return. Whether you are looking for a B2B website design company, have a specific scope of marketing services or are looking for new marketing agency partner, our experts are here to help. Contact our team today or fill out the form and we will reach out to you. We’d love to learn about your goals and challenges and discuss how our expertise can help you achieve success. Together, let’s power up your marketing results. “Very trustworthy and great to work with. The Stifel Marcin team is always ready to support us with strategic insights and high-quality work that helps us stand out, and get our message across.” Shawn Contact Us.​ We’d love to hear your story and how we can help your business succeed. Please enable JavaScript in your browser to complete this form.Please enable JavaScript in your browser to complete this form.Name *Email *PhoneMessage * Submit

Strategic SEO & UX to Improve the User Experience

PORTFOLIO web marketing for the marine industry Integrated Content, Design and Digital Marketing to Improve UX and Search Engine Results Stifel Marcin’s expertise in web marketing for the marine industry and collaborative approach helped this leading commercial diving company maximize its search engine marketing success while improving the user experience. Amplifying Brand Services and Industry Support Underwater Construction Corporation (UCC) is a leading provider of underwater services to commercial and government facilities, serving a variety of industries from power generation to water utilities. Their renowned expertise in underwater diving, inspection, maintenance and technical support services is utilized by customers worldwide. UCC has partnered with Stifel Marcin for several online marketing initiatives, helping build their brand’s position and digital performance. Leveraging our expertise in website development, social platforms, and digital marketing for the marine industry, we created purposeful new content and strategic on-site design updates. Combined, efforts work to improve search engine visibility, brand perception as well as the user experience. After conducting a thorough analysis of the competitive marketplace, we implemented an integrated, multi-prong marketing approach. Through collaboration with the great team at UCC, a series of efforts were developed helping to improve website visitor understanding, providing a more robust presentation of UCC’s capabilities with concise copy and updated imagery. Clear calls-to-action helped guide users through logical funnels, streamlining the user experience, improving lead generation opportunities and improving the website’s technical health. contact us Expertise in Web Marketing for the Marine Industry At Stifel Marcin, we hold a deep respect and thorough comprehension of the distinct dynamics in the maritime industry, and for those working in underwater operations. Starting with our unique client intake processes, we learn about your organization and your goals, becoming a collaborative partner to develop plans that maximize ROI. Our extensive B2B expertise allows us to use our focused understanding of target audiences, industry-specific challenges, and market trends to drive successful results. As an extension of UCC’s team, our web development and digital efforts successfully presented engaging information while promoting the company’s extensive capabilities. And we’re ready to put our experience to work for you. Learn more about our web development for the marine industry expertise or view our full suite of B2B marketing agency services and how we can help you achieve your goals. Our Difference Integrated B2B Marketing Capabilities As part of our full-service capabilities, we provide expert B2B web development and search engine marketing to a variety of organizations and industries. View our full portfolio of work, or some other examples of our SEO and web marketing efforts, including: Industrial website creation to improve search engine positions and UX for a CNC machining company Website development to improve user experience for a leading medical & life sciences organization B2B website development with SEO for more qualified leads for differential pressure & flow company Website optimizations to improve rankings and leads for medical device company In everything we do, we support clients with a customized approach tailored to your needs. Our collaborative processes allow us to maximize return based on your goals and create results with the greatest impact. Two Decades of B2B Marketing Successes Since 2001, Stifel Marcin has been delivering effective B2B marketing solutions to leading companies, working to achieve their objectives and generating substantial returns. Whether you require our specialized skills in web development for the marine industry, a custom set of services for search engine marketing, or are seeking a trusted agency partner, our team of experts is ready to help you succeed. Contact us today or complete our form and we will be in touch shortly. We look forward to gaining insights about your business goals and opportunities and examining how our extensive expertise can help power up your marketing results. “The Stifel Marcin team has truly become an extension of our team. They have helped create internal brand alignment and have consistently delivered strategic and thoughtful marketing solutions that drive leads, build brand awareness and loyalty.” marie Contact Us.​ We’d love to hear your story and how we can help your business succeed. Please enable JavaScript in your browser to complete this form.Please enable JavaScript in your browser to complete this form.Name *Email *PhoneMessage * Submit

Integrated Content, Creative & Web Marketing

PORTFOLIO Industrial web design Integrated Web Marketing Content Development & Collateral Creation Efforts Introducing a unique and proprietary technology, we helped with this sealing manufacturer’s industrial web design, content creation and support materials to help get the word out. The Marketing Strategy Centritec Seals offers a one-of-a-kind centrifugal sealing solution. Using a strategic marketing plan as our roadmap, we deployed a series of integrated efforts to introduce this new product line to the market. After developing a branding strategy and logo identity, Stifel Marcin worked with the Centritec Seals team to develop a suite of sales materials. With a catalog, an ad campaign, a website, articles, and video, we created the assets that helped customers understand the product and its benefits. To learn about the complex product line, our team leveraged Stifel Marcin’s specialized client intake process. Through engineering explanations and on-site manufacturing review, we developed a detailed knowledge that supported our efforts and helped us craft messaging that motivated B2B audiences. Generating visibility and leads for a product the world doesn’t know exists takes smart thinking and the support of an excellent client. A targeted manufacturer web marketing campaign with integrated SEO was supported by purposeful content creation and industrial web design and helped to generate visibility and awareness. Contact Us Industrial Web Design & Marketing Efforts While technical, complex and unique in the market, Centritec Seals at its core is a manufacturer. We knew that the company’s website would be a core asset in our suite of marketing materials, and the Stifel Marcin team worked to develop a site as an educational tool and for lead generation. While small in comparison to some sites we build, the roughly 15-page website was mighty in content, with a variety of features, such as: Easy-to-read technical content, including infographics, charts and benefit call-outs. Comparative content, showing the benefits of the centrifugal design compared to other seal types. A FAQ page for quick presentation of some of the most frequently asked questions. A technical explanation of how the product works with a video, developed with the support of Centritec Seals engineers. A strategic and ongoing search engine marketing plan. Learn more about our integrated marketing solutions, or B2B web development services. Our Difference Integrated B2B Marketing Capabilities Starting with a strategic plan that helped to optimize costs and opportunities, the Stifel Marcin team deployed marketing efforts to generate the greatest impact and return for Centritec Seals. From printed materials that could be used by engineers during product selection, to search engine marketing for lead generation, our team helped Centritec Seals educate customers, understand technical concepts, and create sales. View some of our work for the company: Brand identity creation including logo design Product catalog copywriting, design and production Search engine marketing including PPC and SEO Content marketing including technical copywriting and PR. As with everything we do, efforts created for Centritec Seals were based on a purposeful strategy and designed for the greatest return. We know that our clients’ success is our success. Learn more about our difference, and discover a B2B marketing agency completely dedicated to your success. Two Decades of B2B Marketing Expertise & Success Stories For more than 20 years, Stifel Marcin has provided leading organizations with B2B marketing solutions that drive results. Whether you need help with an industrial web design project or are looking for new ideas to build your online strategies, our experts are here to help. Contact our team today or fill out the form and we will reach out to you. We’d love to learn about your goals and challenges and discuss how our expertise can help you achieve success. Together, lets power up your marketing results. “Stifel Marcin has looked at all aspects of how we are seen in our industry and offered suggestions in areas that needed improvement. We rely on their expertise in advertising to help us succeed.” John Contact Us.​ We’d love to hear your story and how we can help your business succeed. Please enable JavaScript in your browser to complete this form.Please enable JavaScript in your browser to complete this form.Name *Email *PhoneMessage * Submit

Improving SEO for Qualified Leads

PORTFOLIO seo for qualified leads B2B Website Development with SEO Improving Qualified Leads Smart UX design and product organization helped this differential pressure and flow company optimize their lead pipeline. Driving Web Site Traffic & Sales A manufacturer of differential pressure and flow monitoring gauges, switches and transmitters, Orange Research products are recognized for rugged performance. The company’s diverse product line is used across a wide variety of applications. When it was time to update the website, the Orange Research team looked to Stifel Marcin for support. As a long-time partner, Stifel Marcin collaborated with Orange Research marketing, customer support and management teams to plan the new website’s development. Together, we worked to maintain the already-successful search engine optimization plan, while creating a site with a new streamlined user experience, improved sales funnels, and new lead generation functionality. With a new product number generator, customers were able to quickly match their part configurations to standard and custom gauge models, allowing for easy review and response from the Orange team. Additionally, with the new build, previously-separated product lines were merged into one, easy-to-use interface, ensuring cross-sales and clearer presentation. Since launch, the site has tracked increases in both traffic and form submissions, successfully generating SEO qualified leads that now can be quickly sorted and responded to based on automatic website functions. Contact Us New Functions with SEO for Qualified Lead Generation The new site’s development allowed for a variety of features and functions that were created to improve the user experience. At every step, an integrated team of design, development, SEO and account support experts worked cohesively to ensure the build combined the vast amount of product data into a new database – creating a site that would support the needs of today and the plans for tomorrow. Efforts included: New design with updated sales funnels and conversion optimizations. Content reorganization, combining different product lines into one main site navigation, with the goal of “one click” navigation and fast access to a wide range of data. Detailed keyword analysis and mapping to the new site structure. Downloadable product sheets, including drawings, installation information and specifications. Product model number generator, allowing customers to configure their parts and submit forms in a way aligned with internal operations. Learn more about our B2B website development and search engine optimization services. Our Difference Integrated B2B Marketing Solutions As part of our partnership, Stifel Marcin has helped Orange Research power up its growth through a variety of efforts. With ongoing collaboration and strategic support based on company plans and goals, we have provided a range of B2B marketing services that have helped the company grow. Explore some of our work for Orange Research: Pay-per-click search engine marketing Marketing campaigns and ad design for print and digital placements Facility tour video creation, including scripting, filming and editing. We support clients on a wide range of efforts with a customized approach tailored to your needs. Whether you are looking for a new marketing agency, have a set scope of work, or are looking for improved SEO for qualified leads, our team is here to help. Learn about our difference, and an agency completed dedicated to your success. Two Decades of B2B Marketing Expertise & Qualified Lead Generation Success For more than 20 years, Stifel Marcin has provided leading organizations with B2B marketing solutions that drive results. With full-service marketing capabilities, our team combines content creation, technical analysis and proven strategies to improve your SEO for qualified leads, growing your brand and sales. Contact our team today or fill out the form and we will reach out to you. We’d love to learn about your goals and challenges and discuss how our expertise can help you achieve success. Together, lets power up your marketing results. “Very trustworthy and great to work with. The Stifel Marcin team is always ready to support us with strategic insights and high-quality work that helps us stand out, and get our message across.” shawn Contact Us.​ We’d love to hear your story and how we can help your business succeed. Please enable JavaScript in your browser to complete this form.Please enable JavaScript in your browser to complete this form.Name *Email *PhoneMessage * Submit

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