Print & Literature

PORTFOLIO manufacturer catalog design company Purposeful Product Presentation Leveraging our manufacturer catalog design company expertise, we helped this tool provider increase sales and loyalty with a piece that improved the customer experience. The Creative & Production Strategy As one of the world’s leading manufacturers of wire and cable preparation devices, Ripley Tools offers a range of brands within its product line. To help serve customers in the field and in the office, the company regularly produces and updates its extensive tool catalog. Leveraging a variety of our integrated B2B marketing services, Ripley looked to our experience providing manufacturer catalog design company services to help produce a new printed piece. Our team not only worked to optimize usability of the product catalog but was able to develop a unique and more cost-effective approach. Ensuring key brand positions and benefits were presented, our team worked collaboratively with the client in the new design solution. Incorporating branding elements from the primary Ripley Tool logo as design aesthetics, a new, small format layout was created. Compact and easily carried by customers in a toolbox, the modern layout improved usability, with color-coded categories that allowed readers to quickly identify sections. The spiral-bound piece was rugged, extensive and successfully served a variety of customer segments, ultimately improving brand loyalty and leads generated. Integrated Capabilities and Manufacturer Catalog Design Company Expertise Stifel Marcin worked with Ripley Tool reviewing customer personas, catalog usage, as well as budget allowances. With key positions identified, our design team worked to enforce brand aesthetics and developed core elements of the large catalog, including the cover, table of contents and title section pages.Knowing the client planned to implement regular product and spec updates in-house, template pages were established to allow for easy changes that maintained overall design quality. Within the master file font options, text sizes and photo formatting was set, establishing consistent page layout options that could be deployed. Working to meet client goals and needs, our manufacturer catalog design company expertise combined with our full-service marketing capabilities to ensure a final piece that was usable and cost-effective for years to come. Learn more about our design services and product marketing materials. Our Difference Integrated B2B Marketing Efforts With full-service marketing capabilities, we help organizations with complete solutions that help define strategies, meet KPIs and increase the impact of marketing efforts. Explore more of our manufacturer catalog design company work, as well as our complete portfolio: Industrial catalog design for this non-contact seal manufacturer Multi-language catalog layout, design and content creationfor this sealing and flow control manufacturer Industrial brochure for this custom metal form manufacturer As with everything we do, our full-service capabilities and manufacturer catalog design company team worked to meet Ripley Tools’ unique goals. At Stifel Marcin, we know that our clients’ success is our success. Learn more about our difference, and discover a B2B marketing agency completely dedicated to your success. 20+ Years of B2B Marketing Success Since 2001 Stifel Marcin has provided marketing solutions that drive results for B2B organizations. Whether you are looking for manufacturer catalog design company expertise, have a specific project you need support on, or need a full service marketing partner, our experts are here to help. Contact our team today, or fill out the form and we will reach out to you. We’d appreciate the chance to connect, to learn about your goals and challenges, and to discuss how our expertise can help you achieve success. Together, let’s power up your marketing results. “Working with Stifel Marcin was like a breath of fresh air. They take the mission of their clients to heart and are relentless in their pursuit of a quality product that delivers.” laura Contact Us.​ We’d love to hear your story and how we can help your business succeed. Please enable JavaScript in your browser to complete this form.Please enable JavaScript in your browser to complete this form.Name *Email *PhoneMessage * Submit

PORTFOLIO Industrial catalog design company Clearly Presenting Product Info & Brand Positions With a clean layout and organized presentation of product details, we helped this manufacturer provide highly-technical specifications and strong brand messaging with our expert industrial catalog design company services. Technical Details & Product Specs for Education and Selection Centritec Seals designs and manufacturers a patented, non-contact seal which is available in a variety of models and configurations. The one-of-a-kind product line utilizes a centrifugal, pressure-driven operation to extend lifespan and maintain lubricant quality. As part of our integrated B2B marketing agency services, Stifel Marcin developed a detailed, 12-page catalog that described the seals’ operation and applications, as well as listed product types, sizes, materials and installation configurations to facilitate purchase. Leveraging our team’s expertise in industrial catalog design, our content, design and strategy teams worked together to maximize marketing impact, educating readers while converting prospects to leads. Application imagery was included throughout the piece, demonstrating the wide variety of installation options, with technical support information as well as product-specific details. Throughout the catalog, benefit-oriented messaging was integrated, conveying brand positions, strengths, and value to customers. Additional calls-to-action helped drive users into relevant sales and engineering sales funnels, increasing leads and awareness. Industrial Catalog Design Company Services & Strategic Marketing Expertise With its highly-technical engineering content, Stifel Marcin collaborated with the client to develop catalog text, imagery, charts and layouts. The piece’s organization and copywriting allowed for clear and quick access to information, providing understanding for a wide variety of customer personas.Within the clean layout, extensive and detailed product information helped customers identify the correct parts, with reference data to specify size and configuration requirements. Clear contact information helped readers connect with various Centritec Seals sales and engineering teams, ensuring fast access to support and maximizing conversion potential. Learn about our B2B product marketing and full service design services. Our Difference Integrated B2B Marketing Efforts Based on a comprehensive marketing plan, our B2B marketing services helped Centritec Seals educate its audience, increase awareness and generate leads. As a new brand, the company had no existing marketing assets. With our partnership approach, we collaborated with the Centritec team, advising how to use budgets for the greatest return based on the goals and needs. In addition to our industrial catalog design company services, we provided: Brand identity creation including logo design Website marketing with site development, content writing & SEO Industrial search engine marketing including paid & organic Content marketing including technical copywriting and PR. As with everything we do, our full service efforts were designed to meet Centritec Seals’ goals. At Stifel Marcin, we know that our clients’ success is our success. Learn more about our difference and discover a B2B marketing agency completely dedicated to your success. 20+ Years of B2B Marketing Success Stories For more than two decades, Stifel Marcin has provided leading organizations with B2B marketing solutions that drive results. Whether you are looking for an industrial catalog design company, have specific marketing projects you need support with, or are looking for a full service marketing agency partner, our experts are here to help. Contact our team today, or fill out the form and we will reach out to you. We’d love to learn about your goals and challenges, and discuss how our expertise can help you achieve success. Together, let’s power up your marketing results. “The staff of Stifel Marcin is not only efficient, creative and thoughtful in their approaches, but they truly care about their clients.” elizabeth Contact Us.​ We’d love to hear your story and how we can help your business succeed. Please enable JavaScript in your browser to complete this form.Please enable JavaScript in your browser to complete this form.Name *Email *PhoneMessage * Submit

PORTFOLIO industrial brochure Championing the Brand and Promoting Capabilities We helped this advanced metal form manufacturer convey key brand benefits and detailed production capabilities in this industrial brochure development project. Communicating Key Information in Print & Digital Applications One of North America’s largest and most respected custom metal form manufacturers, Newcomb Spring needed an industrial brochure to highlight the company’s capabilities and products within targeted B2B audiences. As part of our integrated B2B marketing services, Stifel Marcin developed a plan to maximize resources across a variety of communications and promotional efforts, helping the company to optimize costs and outcomes. We deployed photography, design elements, and content across other marketing tactics that were in production, as well as used the assets when planning new efforts. With both print and digital industrial brochure versions, the piece and the materials used to create it were used across the company’s website, ads, email and more. Stylized photography showcased the precision and beauty of Newcomb’s parts, presenting the company’s metal forms as visual reflections of the brand’s quality. With easy-to-read content organization, visually-engaging design, and detailed engineering information, this piece became a key asset in customer visits and trade shows and helps to position Newcomb Spring as an industry leading resource. An Industrial Brochure Reflecting Brand Quality & Value Throughout the 16-page piece we promoted core brand benefits, highlighting Newcomb’s facility network and expertise, and providing a complete sales piece for customers. Content showcased manufacturing capabilities and engineering specifications in an easy-to-read format. In each element – from text to design – a cutting-edge organization with state-of-the-art manufacturing solutions was presented.Reflective photography and a repeating square background pattern gave a high-tech and customized look to the industrial brochure design, items which became repeated brand elements carried across other Newcomb Spring marketing materials. A custom varnish added to the feeling of quality, which created layers of reflection and gave a 3D look to Newcomb Spring’s parts. Learn more about our agency’s product marketing material creation. Our Difference Integrated B2B Marketing Solutions During our long partnership with Newcomb Spring, we have helped the company build its brand, strengthen its marketing, and improve results. In addition to helping the company create this industrial brochure, we have also delivered impactful marketing solutions that include: Creation and management of an omni-channel integrated marketing campaign. Interactive digital sales presentation tool development. B2B social media marketing strategy and management. Planned, filmed and produced technical video marketing assets. Search and display PPC campaigns for industrial targets. We support clients on a wide range of efforts with a customized approach tailored to your needs. Whether you are looking for a new marketing partner, have a set scope of work, or need help with a new industrial brochure for your business, our team is here to help. Learn about our difference, and a B2B marketing agency completed dedicated to your success. 20+ Years of B2B Marketing Success Stories Since 2001 we have provided full service marketing solutions for companies of all sizes. Our unique focus on B2B industries, combined with our integrated marketing expertise, helps organizations achieve success and surpass KPIs. Whether you are looking for help with a new industrial brochure or a cohesive marketing plan – our experts at at your service. Successful outcomes are why clients stay with us, and why we are proud to work with many of the same companies we opened our doors with 20+ years ago. Contact our team today, or fill out the form and we will reach out to you. We’d love to learn about your goals and challenges, and discuss how our expertise can help you achieve success. Together, let’s power up your marketing results. “Stifel Marcin has looked at all aspects of how we are seen in our industry and offered suggestions in areas that needed improvement. We rely on their expertise in advertising to help us succeed.” John Contact Us.​ We’d love to hear your story and how we can help your business succeed. Please enable JavaScript in your browser to complete this form.Please enable JavaScript in your browser to complete this form.Name *Email *PhoneMessage * Submit

PORTFOLIO Catalog design layout Product Catalogs For International Distribution With global manufacturing locations, we helped with international manufacturer with multiple catalog layout designs, presenting key brand positions and product details in three language versions. Organized, Purposeful Presentation With an extensive line of sealing and flow control solutions, SFC KOENIG® offers printed and digital versions of its product catalog to customers around the world. With four manufacturing locations in the U.S., Germany, Switzerland and China, the company leveraged our expertise in international catalog layout, design and production to maximize their investment. As part of our integrated B2B marketing agency services, Stifel Marcin worked with SFC KOENIG to develop a new catalog resource that aligned with updated brand standards, design aesthetics, and product specifications. Using data compiled from various input sources, three 100-page catalogs were created, with versions in English, German and Chinese. With a thoughtful presentation of content, pieces included technical references, detailed drawings and product specifications as well as benefit language throughout. In digital versions, readers can utilize internal file links to easily navigate the content, quickly accessing related information on installation equipment, design considerations and more. Since its original production the catalog has undergone multiple rounds of updates. Each version has been distributed across internal sales teams and to distributors, as well as posted online for easy digital viewing as well as lead generation. Catalog Layout Design in Multiple Languages Stifel Marcin’s award-winning team worked to organize a wide variety of technical content, creating a piece that allowed engineers and designers to access product data and installation information, while also highlighting brand benefits and marketing messages. Across each language version, and with content translations of varying length, our team ensured consistent presentation and a positive customer experience. A versioning system was also developed, allowing sales representatives to quickly identify which catalog layout design revision a user was referencing. The date-code-language system ensured customers were viewing accurate and up-to-date information during the design and order process. Learn more about our product marketing materials and graphic design services. Our Difference Full-Service B2B Marketing Solutions During our long partnership, Stifel Marcin has supported SFC KOENIG’s marketing efforts across a variety of channels and campaigns. From yearly planning to ongoing initiatives to special projects, our team puts our full-service marketing capabilities and B2B expertise to work for this leading manufacturer. Explore our work for SFC KOENIG, including: Integrated marketing efforts for branding and leadgen Industrial video production for a new product introduction Ongoing email newsletter marketing with content writing, design and distribution Successful website development for manufacturers Content marketing including technical article development and PR Whether Stifel Marcin supports you with a new catalog layout design or you are looking for an integrated marketing partner, our B2B expertise can help your brand achieve its goals. Discover our difference, and a marketing agency completely dedicated to your success. 20+ Years of B2B Marketing Experience & Proven Results For more than two decades, Stifel Marcin has provided leading B2B marketing solutions, with a collaborative approach that helps clients drive results and achieve success. If you need expertise in catalog layout design, have a set scope of work, or are looking for new ideas to build your marketing strategies, our experts are here to help. Contact our team today or fill out the form and we will reach out to you. We’d love to learn about your goals and challenges and discuss how our expertise can help you achieve success. Together, let’s power up your marketing results. “In a word, our experience has been a ‘pleasure’. Their responsiveness has far exceeded our expectations – learning about our company, strategizing key messages and getting priority materials to our sales team within weeks.” James Contact Us.​ We’d love to hear your story and how we can help your business succeed. Please enable JavaScript in your browser to complete this form.Please enable JavaScript in your browser to complete this form.Name *Email *PhoneMessage * Submit

PORTFOLIO manufacturer Brochure design agency Brand Building Collateral Working to meet key deadlines and budget requirements, we leveraged our expert manufacturer brochure design agency capabilities to help this business grow. A Brochure Designed for Sales Truelove & Maclean has been manufacturing deep-drawn and progressive die stampings since 1944. The company was looking to create a multi-purpose printed piece to support their sales team at customer meetings, trade shows and as leave-behind collateral. Utilizing a variety of our integrated B2B marketing agency services, we partnered with the manufacturer to produce an effective piece that optimized costs and minimized the client’s time requirements. With Stifel Marcin’s years of B2B experience, and expertise supporting companies with our manufacturing brochure design agency capabilities, we developed a cost-effective piece that improved the Truelove & Maclean’s brand presentation. Clear and effective messaging helped communicate core benefit positions, with a professional look that elevated the brand from other deep-draw and stamping companies. Through our collaborative process, our team helped develop an effective printed asset on-time and in-budget. We also provided the final piece as an electronic asset, giving sales team members an easily-shared digital file. Truelove & Maclean relied on the brochure as a core marketing asset, and effectively utilized the piece to increase awareness and sales. Contact Us Integrated Marketing & Expert Manufacturer Brochure Design Agency Capabilities Working to develop a flexible and robust sales asset, Stifel Marcin created the brochure in a unique and “non-standard” size. Small enough to be mailed cost-effectively, but larger than a traditional tri-fold brochure, our manufacturer brochure design agency team created impact within controlled budget perimeters. Product photography was utilized throughout the design, highlighting in a quick and visual way Truelove & Maclean’s stamping and deep drawing capabilities. The company’s diamond shape logo element was utilized, integrated as a geometric background pattern, emphasizing brand iconography. Additionally, a series of custom varnishes in the printed brochure presented the company with sophistication and a focus on quality. Learn more about our full service graphic design services for B2B companies. our difference Full Service Marketing Expertise With integrated marketing solutions and a specialized focus on B2B industries, our team helps brands increase visibility, improve sales and meet their KPIs. From content to digital to strategy and branding, our partnership approach achieves results. Explore more of our manufacturer brochure design agency work: An industrial brochure design capabilities showcase for this metal forming company A series of product catalogs in multiple languages for this international flow control company A suite of product sell sheets, brochure and catalog assets for this manufacturer of power transmission solutions. In everything we do, we know that our clients’ success is our success. Learn more about our difference, and discover a B2B marketing agency completely dedicated to your success. Two Decades of B2B Marketing Results For more than 20 years, Stifel Marcin has provided leading organizations with B2B marketing solutions that achieve goals and drive return. Whether you need our manufacturer brochure design agency expertise, have a specific scope of services or are looking for new marketing agency partner, our team is here to help. Contact our team today or fill out the form and we will reach out to you. We’d love to learn about your goals and challenges and discuss how our expertise can help you achieve success. Together, let’s power up your marketing results. “Working with Stifel Marcin was like a breath of fresh air. They take the mission of their clients to heart, and are relentless in their pursuit of a quality product that delivers.” laura Contact Us.​ We’d love to hear your story and how we can help your business succeed. Please enable JavaScript in your browser to complete this form.Please enable JavaScript in your browser to complete this form.Name *Email *PhoneMessage * Submit

PORTFOLIO industrial brochure design  Purposeful Branding in Product Materials In both print and digital versions, our industrial brochure design, catalog creation and product sell sheet development helped this manufacturer improve customer communications. The Creative Challenge Carlyle Johnson has developed and manufactured industrial clutches, brakes and power transmission solutions for over a century. With a product line that includes standard and custom models, and with the company’s wide range of applications, Carlyle needed printed materials and a new industrial brochure design to communicate the benefits and details of its product line. The company’s existing 100+ page catalog was expensive to produce and difficult to update, and was distributed to customers as Carlyle’s main piece of marketing communications. With information and specs for each product model, the catalog often presented customers with much more information than was needed, and feedback was the piece was overwhelming. Additionally, overarching brand messaging was lost, and due to production costs model information became outdated. As part of our full service marketing support, Stifel Marcin worked with the client to review their challenges. We then came up with a unique solution for their printed assets that helped lower costs, improved brand communications, and supported easier revisions and updates. With a new and flexible piece, we successfully increased visibility of important brand benefits while maintaining engineering details. Delivered in both print and digital versions, our new industrial brochure design was quickly appreciated by the in-house sales and project management teams. Contact Us A Flexible Industrial Brochure Design, Product Catalog & Brand Building Asset Working with the client, Stifel Marcin created an innovative print marketing solution. The new piece featured main capabilities-focused content and brand messaging in a core presentation “folder,” with the ability to add and affix sheets as relevant to customer requests or sales opportunities. Individual product sheets presented details on each clutch and brake model’s features and specifications, and could act as a stand-alone asset or part of the full industrial brochure design and product catalog. Both the main industrial brochure design piece, and each individual product sheet could be distributed in print or digitally, increasing value. The brochure included purposeful brand messaging and a description of product lines, an area for business cards, a pocket flap for papers and an interior spine. Stifel Marcin then repurposed the sell sheets we had created, modifying the layout to allow for three punched holes, so they could be inserted into the folder. Learn more about our product marketing material creation. our difference Integrated B2B Marketing Services With our collaborative approach and creative mindset, Stifel Marcin’s B2B marketing experts develop innovative solutions for clients across channels. We have supported the Carlyle Johnson brand for years, helping the company introduce new products, increase its customer base, and plan marketing strategies. In addition to this industrial brochure design and product catalog solution, some of our other work for CJM includes: Search engine marketing with PPC and SEO services. Improving brand positions in an omni-channel B2B branding campaign Technical writing and content marketing for B2B audiences. We support clients on a wide range of efforts with a customized approach tailored to your needs. Whether you are looking for a new marketing partner, have a set scope of work, or need help with a new industrial brochure design, our team is here to help. Two Decades of B2B Marketing Success Stories Since we opened our doors in 2001, Stifel Marcin has served leading B2B organizations with strategic marketing and thoughtful solutions that help them grow. We bring our collaborative approach and industry expertise to every project. If you are looking for industrial brochure design or a cohesive marketing plan – our experts are at your service. Successful outcomes are why clients stay with us, and why we are proud to work with many of the same companies we opened our doors with 20+ years ago. Contact our team today, or fill out the form and we will reach out to you. We’d love to learn about your goals and challenges, and discuss how our expertise can help you achieve success. Together, lets power up your marketing results. “The Stifel Marcin team has truly become an extension of our team. They have helped create internal brand alignment and have consistently delivered strategic and thoughtful marketing solutions that drive leads, build brand awareness and loyalty.” marie Contact Us.​ We’d love to hear your story and how we can help your business succeed. Please enable JavaScript in your browser to complete this form.Please enable JavaScript in your browser to complete this form.Name *Email *PhoneMessage * Submit