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Technical SEO Development

Web Design | SEO | SEM

The Web Design Strategy

Uni Precision provides a variety of printed circuit board, box build and fabrication services, and is a leading Chinese contract manufacturer for companies around the world.

Stifel Marcin worked with Uni Precision on the development of a new website for the company, building a site with maximum search engine visibility and clear information hierarchy.

The Stifel Marcin SEM team performed extensive keyword and search traffic analysis when planning the new Uni Precision site, working to develop content that explained the company’s extensive contract manufacturing and engineering services, while also providing the specific keyword visibility that drove visitors who were looking for a lower-cost Chinese contract manufacturer.

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Site content incorporated themes of dependability and quality, highlighting the existing positive reputation of Uni Precision, while providing a detailed explanation of the manufacturing capabilities, quality standards and supply chain management. The site’s design featured an array of images, conveying Uni Precision’s products and production environment, to help support the brand image.

Driving Global Leads

The UniPrecision.com site acts as a global sales tool that drives leads to locations in both the United States and Hong Kong, and receives regular updates and expansion as part of our search engine optimization efforts.

“The Stifel Marcin team has truly become an extension of our team. They have helped create internal brand alignment and have consistently delivered strategic and thoughtful marketing solutions that drive leads, build brand awareness and loyalty.” – Marie

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